The upgrade and opening of Xiwu Headquarters Experience Center and the sharing session of "Haute Couture Theory" were successfully held in Foshan on February 18, 2022. On the opening day of Xiwu, elites in the home design industry gathered together, including Foshan Environmental Design Association, Foshan Interior Design Association, Jiangxi Design Power, Zhanjiang Design Power and many other industry friends, becoming a major event in the whole house custom design industry, and also marking a new milestone in the exploration of Xiwu in the whole house customization sector.

"It's rare to see so many big names gathered, especially at the brand opening ceremony of the building materials industry," said many guests on the opening day. Taking this opportunity, designers in the industry got in touch with Xiwu at zero distance, and through frank conversations and collisions of ideas, they gained an in-depth understanding of Xiwu's unique and cutting-edge brand concept, and recognized that the quality of life itself does not depend on the size of the residence, but the harmony of the five senses between the environment, objects and people in the space, that is, the "sense of field", is the key. ] core design proposition. Xiwu's "obsession" with design has won high praise from many designers, consumers, and even industry insiders.

Eighteen years of ingenuity, advanced Xiwu

From 2004 to 2020, Xiwu focused on foreign trade, and since 2018, the company has begun to lay out the domestic market. "After 18 years of ingenuity and experience, Xiwu has always adhered to the principle of solving the biggest pain point of the customization industry [what consumers see is not what they get], and has gradually formed a development line with design, quality, life, landing, delivery and concept as the core. Wu Siguiwu, general manager of Rive Gauche Home Technology Co., Ltd., said.

Informatization factory and supporting the world's top supply chain, strict quality control

In the company's Gaoming, 15,000 square meters of factory area, the introduction of first-class production management equipment, breaking the traditional cabinet and wardrobe brand OEM quality control and management chaos limitations, supplemented by Seiko manufacturing technology, with the world's top supporting suppliers, to achieve a high degree of integration of personalized customization and modern industrial standardized production.

The highest international environmental protection standards to protect the health of each customer's family

Since its establishment, Xiwu has insisted on using high-quality, safe, healthy and environmentally friendly materials to protect the health of customers and their families.

High-quality and professional service team

Xiwu has a top-notch, professional and stable all-star designer and service team, adheres to the high integration of life aesthetics and functionalism, adheres to the service attitude of satisfying every customer, and provides customers with customized solutions to present the dream home style.

Design for the soul, an advocate of life and home furnishing in Eastern philosophy

Xiwu, Professional Services Designer for thirteen years. For 13 years, Xiwu has been reflecting on whether the industry's "standardization", "process" and "modularity" are enough to meet the needs of users with humanized customization, freedom and diverse lifestyles. In the past 13 years, Rive Gauche has not changed, from serving foreign customers to developing simultaneously at home and abroad, cooperating with many well-known local professional design teams, with the attitude of craftsmen, recognizing and polishing every detail, thinking about the addition or subtraction of meticulous additions, and repeatedly carving the "simple" horizontal and vertical, and optimizing the global supply chain. Constantly iterate the "standard" with action to create products that blend into the scene, fit life, and meet personalized emotional needs.

"In our continuous exploration and enlightenment of scene creation, we have understood the role of the product. Xiwu, not designed for design's sake. Through the on-site experience, the guests were able to better understand the reason why Xiwu is Xiwu and have a deeper understanding of home haute couture design.

"High Couture Theory" private meeting, the details are extraordinary

On the afternoon of the opening day, Xiwu, Morex Design and Talent Union jointly organized a private forum with the theme of "Haute Couture Theory". 

"The present is indescribable, the future cannot be predicted, anything is possible. When I guessed the next outlet, I didn't realize that the matter was far from over. The waves of the times will continue to move forward with the control of designers, and some people advocate that designers are the next outlet," shared Mr. Liang, Xiwu custom design producer and consulting partner of Morex Design.

   Next, Xu Qingliang, Chief Designer of Ruikun International-Zhengfang Liangxing Design, Vice President of Foshan Environmental Design Association, Founder of Liangxing Masanori Art and Co-founder of Heshanji, shared the theme of [Brand IP], and his profound views were highly recognized by the audience of on-site designers. Mr. Xu said that in the era of information revolution, more attention is paid to the integration of IP, content, emotion and the pursuit of value and cultural recognition. In terms of ideas on how to create an IP space, Mr. Xu mentioned three important points, namely contemporaneity, true art and respect for originality. 

      Zhou Xiaoou, a consulting partner of Morex Design, shared from another special dimension, using dopamine as the starting point to discuss with friends on the scene how creativity is created and how unsatisfied desires can change the world.

"What I understand is that haute couture is not about water and electricity, materials, fixed installation, lighting, equipment, and soft decoration, but from the intervention of custom design. Huo Zhibiao, founder of Talent Union, explained that consumers understand Gaoding. "Fast food customized, finished product, modular design has been difficult to meet the customer's pursuit of high-quality life concept, we should respect the original, with a rigorous and focused attitude to design and create home space. The key to design is landing, and in terms of implementation, Xiwu is a very suitable choice. ”

The next outlet, slow is fast

The times are fast forward, when "standard" has become the constraint of individual characteristics, when "perfection" has become a means of grandstanding, and when "modeling" has become the language of formalism. This kind of "best" is not recognized by Xiwu, there is never a shortcut to the right path, maybe it will be slower, but truth and correctness have always been their persistent beliefs.

Time has made Xiwu continue to iterate, and 2022 is destined to be a year of great changes for Xiwu.